Baby Einstein = Baby Couch Potato

Posted on December 16, 2007 at 8:39 am

The fastest-growing “audience” for media has been babies under age two. Even though the American Academy of Pediatrics recommends against them and all academic evidence has shown that it takes babies two to three times as long to learn something from television than it does to observe it in person, that they are at the same time soporific and stimulating, and that they interfere with direct interaction and development of self-soothing skills, they continue to be marketed with names like “Baby Einstein” and “Brainy Baby” to persuade parents (and grandparents and baby shower gift-givers) that these are good for children.
In 2006, The Campaign for a Commercial-Free Childhood filed a complaint with the Federal Trade Commission.

Companies such as Baby Einstein and Brainy Baby have capitalized on parents’ desires to give their very young children a leg up on learning and development by deceptively and falsely marketing their videos as educational and beneficial for infant development. For example, Baby Einstein claims that with its Baby da Vinci video, “your child will learn to identify her different body parts, and also discover her five senses… in Spanish, English, and French!” Brainy Baby claims that “the educational content of Brainy Baby can help give your child a learning advantage!”
These claims are deceptive and false in violation of the Federal Trade Commission Act. The claims are deceptive because no research or evidence exists to support Baby Einstein and Brainy Baby’s claims that their videos are educational or beneficial for very young children. In fact, preliminary research suggests that television is a poor tool for educating very young children. They are false because research indicates that television viewing by children under three negatively affects cognitive development. Furthermore television viewing has been linked to sleep irregularity in babies and obesity in preschoolers. Finally, experts are concerned that television may be harmful for infants and toddlers because it displaces brain stimulating activities with proven developmental benefits, such as interaction with parents and siblings and
creative play. Baby Einstein, Brainy Baby, and other infant-video producers’ claims influence consumer purchasing decisions and decisions about their infant’s media usage. These choices directly impact the health and safety of thousands of very young children and put them at risk for significant harm. For these reasons, the CCFC calls on the Commission to take prompt action to prevent consumers from being misled into purchasing infant videos and to protect thousands of infants and toddlers from the potential harms caused by early television viewing.

They were supported by the American Academy of Pediatrics, which has consistently recommended against any “screen time media” for babies under age 2.

Research on early brain development shows that babies and toddlers have a critical need for direct interactions with parents and other caregivers for healthy brain growth and the development of appropriate social, emotional, and cognitive skills. These infant videos are marketed under the guise of being educational. The company names alone, Brainy Baby and Baby Einstein, are proof of the marketing strategy. There is no current evidence to prove that these videos help infants and toddlers in an intellectual or developmental way. Parents should know that their babies will develop just fine without watching these videos.
The reality is that parents play the videos to give themselves some time to do other household chores, like cooking dinner or doing laundry. However, they shouldn’t be led to believe that it helps their baby.

Disappointingly, following some toning down of the advertising claims, the FTC ended its investigation. But the original (disproven) claims persist on the websites of retailers like Amazon. Beware.

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Interview: Diablo Cody and Ellen Page of “Juno”

Posted on December 12, 2007 at 8:00 am

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The author and star of this year’s most popular and critically acclaimed independent film talked with me about “Juno,” a smart, funny, touching film about a pregnant teenager who decides to give her baby to a childless couple. This is the first screeplay for Diablo Cody (born Brook Busey), whose book and blog about her life as a stripper first brought her to the attention of Hollywood. Ellen Page’s astonishing performance in “Hard Candy” as a young girl who turns the tables on a predatory pedophile showed her to be an actress of formidable range and talent. There could not be a better match of performer and material and it was clear that they have become close friends.
NM: I am a big fan of your director, Jason Reitman, who wrote and directed Thank You for Smoking.
EP: Working with him in the kind of atmosphere he creates is just lovely, awesome. He is extremely assured, he knows what he wants, but he is also unbelievably collaborative. And he has an enormous heart, only good intentions, there’s only goodness with Jason.
DC: I agree on all counts. It’s very rare actually. It’s very rare that you meet somebody who has that incredibly sharp mind and is also incredibly compassionate. You don’t see those qualities paired in a lot of people, and Jason has that elusive combo. He is a great filmmaker and has a keen comic timing, which is something that is evident in his first movie as well. Juno is a movie where he really wears his heart on his sleeve as a director. As a writer it was amazing to work with him because he is such a generous collaborator.
NM: It’s impossible to imagine anyone else in the role. Ellen, you seem perfectly cast as the stunningly self-possessed but very vulnerable heroine. I was especially moved by the scene where she finally lets go and sobs.
EP: Ever since first reading “Juno” and Juno kind of entering my life, I immediately fell head over heels in love with Diablo, the script, with Juno, I became obsessed. With regards to that scene, Juno definitely hides a lot in what she projects as herself in her kind of sarcastic wit and what have you, but the reality of the situation is that it is a bit of an extreme situation, even though Juno in the film deals with it in such a refreshing way. There’s the kind of relationship she hasn’t had with her mother, literally abandoned by her mother, as she develops this connection with the baby that is growing inside her along with Vanessa’s love for that, when it all starts falling apart, it’s absolutely devastating for her. In that moment, when she’s alone, she allows herself to experience that devastation at that point.
DC: Ellen is such a strong actor I’ve seen that people sense a connection between her and every character she plays. I like to believe in my heart that she has a special connection to Juno, but that’s just talent, baby.
EP: I think the reason that Diablo’s script is so awesome and people are connecting to it is so many elements of it are completely unexpected and that is so refreshing. People, especially these days, are afraid to take risks. Mind you, every year, it is the people who do take those risks who are successful, the people who have had those really long careers are the ones who have dared to have a sense of integrity and individuality. And I think that’s something Diablo really did with this script. So you have Jennifer Garner giving an incredible performance, just outstanding. And Allison Janney and JK Simmons, it’s full-on pandemonium extravaganza of awesome individuals.

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Catholic Bishops rescind “Golden Compass” review

Posted on December 11, 2007 at 4:38 pm

Thanks to Eric Bateman for this update:
The Catholic News Service reports that the Conference of Catholic Bishops has withdrawn its review of “The Golden Compass.”
There are news reports that the US Bishops have been asked to fire the critic who wrote the positive review.
Beliefnet’s “Idol Chatter” blog has a thoughtful comment by Ellen Leventry:

It’s unfortunate that the bishops’ conference dropped the review, giving in to political pressure and further characterizing the Catholic Church as a place where different opinions are not valued or welcomed. And the Catholic League is playing right into Pullman’s denunciation of organized religious groups, acting like the villainous, dogmatic “Magisterium” in its desire to quash the film.

Comments on the review of “The Golden Compass” or its withdrawal by the USCCB can be sent to CommDept@usccb.org.
For the record, here is the full text of the original review:

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Commentary

Washington Area Film Critics pick Coen Brothers movie

Posted on December 9, 2007 at 9:02 pm

The Washington, DC Area Film Critics Association (WAFCA) today announced its selection of the gritty thriller No Country for Old Men as Best Film of 2007. In total, the Miramax/Paramount Vantage film won four awards including Best Director for Joel Coen and Ethan Coen, Best Acting Ensemble and Best Supporting Actor for Javier Bardem.
Earning his first accolade from WAFCA, George Clooney was named Best Actor for his intense portrayal of an ethically challenged lawyer in Warner Brothers’ Michael Clayton, while Julie Christie was awarded Best Actress for her heartbreaking turn as an Alzheimer’s patient in Lionsgate’s Away From Her.
“In the year of the big-budget sequel, The Coen Brothers, Clooney and Christie proved a well-written, expertly directed and amazingly acted movie is just as important to filmgoers as special effects and loud explosions,” said Tim Gordon, president of WAFCA.
In other categories, Disney/Pixar’s uproarious and inspiring Ratatouille was named Best Animated Feature, and Paramount’s macabre tale of vengeance, Sweeney Todd: The Demon Barber of Fleet Street, was honored for Best Art Direction.
Amy Ryan walked away with Best Supporting Actress kudos for her show-stopping performance in Gone Baby Gone. Meanwhile, Juno’s Ellen Page was awarded Best Breakthrough Performance for her acerbic portrayal of a pregnant teen in Juno.
The Washington, DC Area Film Critics Association is comprised of thirty-nine DC-based film critics from television, radio, print and the internet. Voting was conducted from December 8 – 9, 2007.
Best Film: No Country for Old Men/Miramax & Paramount Vantage
Best Director: Joel Coen and Ethan Coen (No Country for Old Men)
Best Actor: George Clooney (Michael Clayton)
Best Actress: Julie Christie (Away From Her)
Best Ensemble: No Country for Old Men/Miramax & Paramount Vantage
Best Supporting Actor: Javier Bardem (No Country for Old Men)
Best Supporting Actress: Amy Ryan (Gone Baby Gone)
Best Breakthrough Performance: Ellen Page (Juno)
Best Adapted Screenplay: Aaron Sorkin (Charlie Wilson’s War)
Best Original Screenplay: Diablo Cody (Juno)
Best Animated Feature: Ratatouille/Disney & Pixar
Best Foreign Language Film: The Diving Bell and the Butterfly/Miramax
Best Documentary: SiCKO/The Weinstein Company
Best Art Direction: Sweeney Todd: The Demon Barber of Fleet Street/Paramount

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Commentary

More thoughts on “The Golden Compass”

Posted on December 9, 2007 at 8:24 pm

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Very worthwhile readings on “The Golden Compass” and the controversy:
In the LA Times, Laura Miller talks about the emailed claims that author Philip Pullman is anti-relgion.

Snopes lists this particular rumor as “true,” presumably because the e-mails use a few genuine, if cherry-picked, quotations from Pullman’s writings and press interviews. But that doesn’t keep the whole thing from being fundamentally ridiculous.
Most preposterous, of course, is the idea that anyone would make a $180-million movie with the purpose of tricking children into reading a seditious book. What self-respecting kid ever needed that much encouragement to ferret out whatever the adults are trying to hide?
Also — whoops! — no one’s been hiding “His Dark Materials.” To date, 15 million copies of Pullman’s books have been sold worldwide. “The Golden Compass” won not only the 1995 Carnegie Medal, a prize awarded by British children’s librarians, but also the “Carnegie of Carnegies,” as the public’s favorite book in the prize’s 70-year history. The final novel in the trilogy, “The Amber Spyglass,” won the Whitbread Book of the Year award in 2001, the first children’s book ever to do so. It’s safe to say that copies of the trilogy reside in every decent children’s library in the nation. If there is indeed a “deceitful stealth campaign” afoot to lure children to Pullman’s books — as William Donohue, spokesman for the Catholic League, insists — it’s remarkably short on stealth….I first met Pullman in England, at an annual lecture sponsored by a trust dedicated to the furthering of religious education. I buttonholed Simon Pettitt, an Anglican priest and the trust’s chairman, to marvel at this; his counterparts in the United States, I said, would never have invited a figure like Pullman to speak at a flagship public event. And yet, Pettitt is no renegade. Rowan Williams, the archbishop of Canterbury, has enthused about “His Dark Materials” and participated in an onstage discussion with Pullman when a stage version of “His Dark Materials” was produced by the National Theatre in London.
“In America,” I told Pettitt, “religious groups gain political advantage and rally their followers by presenting themselves as embattled. Actually listening to the other side is tantamount to admitting you’re not really being persecuted.” With a look of mild pity, he replied, “In order to come to views, you don’t just listen to people you agree with. Education is a good thing, and, therefore, so is openness to different views.”
Although Pullman has some vehement detractors among Britain’s Christians, the liberal clergy there have more often valued his books for tackling the great questions of existence: life, death, morality and humanity’s role in the universe. They regard his fiction as a springboard for discussion, the kind of discussion that does sometimes lead people to embrace God. They recognize him not as an enemy but as an ally in a society increasingly colonized by the vapid preoccupations of consumer culture.

And the Economist’s UK magazine More Intelligent Life has an interview with Pullman. He talks about his experiences as a teacher of middle-school-age children and how that helped him develop the character of 12-year-old Lyra. And he talks about his reaction to the fundamentalists who call him anti-religious:

Pullman says that people who are tempted to take offence should first see the film or read the books. “They’ll find a story that attacks such things as cruelty, oppression, intolerance, unkindness, narrow-mindedness, and celebrates love, kindness, open-mindedness, tolerance, curiosity, human intelligence. It’s very hard to disagree with those. But people will.”
How will he respond to those attacks? “A soft answer turneth away wrath, as it says in my favourite book.” (Proverbs 15:1.) So he won’t argue back? “It’s a foolish thing for the teller of a story to answer critics. If you’re putting forward an argument, you can argue back and demonstrate why your argument is better than theirs. But if someone doesn’t like a story you’ve written, what are you going to say? ‘Well, you should’?”

And here Jeffrey Overstreet, who reviews movies for Christianity Today Movies, gives his view:

He’s not really undermining Christian belief as he thinks he is; he is undermining the abuse of authority, something altogether contrary to the gospel.
No, don’t be afraid. The gospel will survive the publishing phenomenon of Pullman’s trilogy, His Dark Materials, without so much as a scratch. It’s not worth getting all worked up about it.
If Pullman’s work shakes up people’s faith, then their faith was poorly developed to begin with.

Overstreet also refers readers to two other reviews from Christian critics, Steven D. Greydanus and Peter T. Chattaway.

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