Game Makers Push for Consistent Ratings on Multiple Platforms

Posted on November 16, 2012 at 3:59 pm

Television has parental guidance ratings that go from TV-Y (all audiences) to TV-MA (mature audiences).  Movies have the MPAA rating system, from G to NC-17.  The recording industry has a parental advisory label. Games are rated EC (early childhood) to A (adults only).  All of these ratings have problems — for one reason, they are all imposed by the industry itself, which creates conflicts of interest.  The procedures and criteria should be more transparent.  And it is confusing to have so many different standards.But there was good news this week when John Riccitiello, the head of Electronic Arts, made a presentation to top government officials calling for a significant improvement in game ratings — consistency across all platforms. When the ratings were developed, games were played on computers and stand-alone devices. Now they are played on a much wider range of options including smartphones and social media. “We must move beyond the alphabet soup of game ratings and consolidate behind a single standard that consumers will recognize and, ultimately, demand,” he said.  A good step in the right direction.

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Internet, Gaming, Podcasts, and Apps Parenting Understanding Media and Pop Culture

New Report on Children, Teens, and Entertainment Media

Posted on November 9, 2012 at 3:00 pm

Common Sense Media has issued a new research report, Children, Teens, and Entertainment Media: The View from the Classroom.  Findings include:

Most teachers think that use of entertainment media has impaired ability to learn and perform in the classroom by decreasing attention span and hurting their critical thinking ability. The greatest area of concern is about the impact of media use on writing ability. The media most often cited as problematic are texting, social networking, video games, and television, depending on the students’ age. While teachers praise the benefits of media in teaching multi-tasking and researching information resources, overall they were concerned about the impact it has, not just on learning but social interaction.

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Elementary School Parenting Tweens Understanding Media and Pop Culture

The Poem from “Skyfall”

Posted on November 8, 2012 at 3:55 pm

M (Judi Dench) quotes a stirring passage from “Ulysses,” by Alfred, Lord Tennyson in the new James Bond movie, “Skyfall.”

Tho’ much is taken, much abides; and though
We are not now that strength which in old days
Moved earth and heaven; that which we are, we are;
One equal temper of heroic hearts,
Made weak by time and fate, but strong in will
To strive, to seek, to find, and not to yield.

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Books Understanding Media and Pop Culture

Disney Buys Lucasfilm and Announces a New Star Wars Trilogy

Posted on October 30, 2012 at 11:42 pm

The Force is going to be a whole new generation.  Disney bought Lucasfilm for $4 billion and has announced that it will produce a new Star Wars trilogy, with the first one coming out in 2015.  As all true fans know, George Lucas intended a nine-film series, so this may mean that his original outlines for chapters 7, 8, and 9 (or VII, VIII, and IX) are about to go into production.  There were a lot of jokes today about mixing in the Star Wars characters with the Muppets, Marvel, and Mickey Mouse.  But I am betting that Disney understands the value of the franchise well enough to make the next “Star Wars” more like the first “Pirates of the Caribbean” and less like “Tron: Legacy.”  Or Jar-Jar Binks.

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Understanding Media and Pop Culture
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