The Xbox Takes Over TV
Posted on January 15, 2012 at 3:56 pm
The line between gaming, internet, and television is dissolving fast. Microsoft CEO Steve Ballmer opened the Consumer Electronics Show in Las Vegas last week with a big announcement: News Corp. content from Twentieth Century Fox Films, Fox Television, Fox News and The Wall Street Journal plus Xfinity and Sesame Street will be available on the Xbox device starting in February. 40 million Xbox subscribers will be able to access these programs via a Windows 8 upgrade that turns a gaming console into an entertainment hub that includes an interactive experience allowing users (it no longer seems right to say “viewers”) to create individual encounters with their favorite characters.