Protecting Kids’ Privacy: Common Sense Media

Posted on October 10, 2010 at 8:00 am

Common Sense Media announced a new privacy initiative this week along with the results of their survey showing that 92 percent of parents are concerned about protecting their children’s privacy online.

The Common Sense Privacy Campaign will include the distribution of consumer tips, information, and videos to millions of homes and a new privacy curriculum for teachers and schools around the country. The campaign will challenge technology companies and operators to develop far better policies that make it easier for parents and kids to protect personal information online and will also ensure that parents’ and kids’ voices are being heard in Washington, D.C., through a national awareness and advocacy campaign.

According to a recent study by The Wall Street Journal, 50 of the most popular U.S. websites are placing intrusive tracking technologies on visitors’ computers — in some cases, more than 100 tracking tools at a time. Fifty sites popular with U.S. teens and children placed 4,123 “cookies,” “beacons,” and other tracking technologies on their sites — 30 percent more than similar sites aimed at adults. Tracking technology scans in real time what people are doing on a webpage, then instantly assesses location, income, shopping interests, and even medical conditions. Individuals’ profiles are then bought and sold on stock-market-like exchanges that have sprung up in the past 18 months.

Congress’ primary goal in creating the Children’s Online Privacy Protection Act (COPPA) in 1998 was to help parents control the information that’s collected from and about their children online and to control how that information is used. But today, extraordinary changes in technology and digital media have made it far more difficult for parents and young people to protect their privacy. The Zogby poll finds that more than 60 percent of parents want Congress to update online privacy laws for children and teens, and 70 percent of parents think schools should educate about online privacy.

Common Sense Media head Jim Steyer asked industry to let parents know how information will be used before it’s collected and use short and simple privacy policies instead of confusing and dense policies that take hours to read. He said industry should support ‘Do Not Track Kids’ and should provide parents and kids the opportunity to clear their histories with an “eraser button.”
Their goals:

We challenge industry, educators, policymakers, and parents to
protect kids’ privacy:

1. Do not track kids. No behavioral marketing for kids.

2. Opt in. Kids shouldn’t have to opt out of something to keep third parties — like marketers — from tracking them.

3. Clear & simple statements. Privacy statements should be easy to read and understand.

4. Everyone needs privacy education. Parents, teachers, and kids need to be educated about the risks of loss of privacy and how to control their personal information.

5. Innovate to protect. Industry must focus on creating better privacy protections.

6. Privacy for the 21st century. Government needs to update privacy policies to keep up with the times.

CSM has resources every parents should look at, including “10 Ways You’re Not as Private As You Think” and Staying Safe and Secure in a Digital World. Too many families have learned that “stranger danger” and bullying can come into their homes and into their children’s lives through the internet. Larry Magid’s SafeKids.com has some thoughts on the survey and proposals and GetNetWise, a cooperative project of public interest groups and industry, has some good guidelines for kids of all ages that families should discuss.

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Commentary Marketing to Kids Parenting

Back to School Advice from Parent to Parent

Posted on August 28, 2010 at 3:51 pm

2009-05-15-ChildRaisingHand.JPGCommon Sense Media has a very worthwhile list of back to school tips from the people who’ve been there — other parents. I especially like the idea of taking cell phones and putting them on an out-of-bedroom charger before bed and telling kids that privileges are earned by good behavior, not by reaching a particular age or grade. I support a no-television-or-movies-or-games-on-school-nights rule from kindergarten on, and strongly urge parents not to allow televisions or computers in a child’s bedroom, at meals, or on car trips of under an hour. Most important on the CSM list is, as always, for parents to set a good example. One of the best things you can do to get your child’s school year off to a good start is to let them see you sitting down often to enjoy a good book.

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Parenting School

Reduced Smoking in Hollywood Movies

Posted on August 23, 2010 at 3:59 pm

The US Centers for Disease Control and Prevention, a government agency, has listed cigarettes in movies as a key factor in teen smoking. The Institute of Medicine of the National Academy of Sciences has said that studies show a clear link showing that kids who watch movies with smoking are more likely to smoke.
So, it is a small step forward that the CDCP announced last Thursday that scenes of smoking in high-grossing films fell to 1,935 incidents last year, down 49% from the recent peak of 3,967 in 2005.
This may in part be the result of a change in 2007 that includes smoking incidence in MPAA ratings, following four years of requests from state attorneys general and other groups. The MPAA has refused, however, to make smoking an automatic R-rating, even with an exclusion for historical accuracy in films like “Good Night and Good Luck.” “On April 22, 2009, the MPAA interrupted North Carolina Senate debate on landmark smokefree workplace legislation to demand a loophole for smoking in film productions. ‘The motion picture industry worries the bill would prevent actors from smoking on screen,’ reported the Associated Press,” according to Smoke Free Movies. They were successful in getting an exemption written into the law.
A significant factor in reduced smoking onscreen may also be pressure from websites that specifically review smoking in movies. Smoke Free Movies, a project of Stanton A. Glantz, PhD, professor of medicine at the University of California, San Francisco, has a directory of actors with more than three smoking roles. Scene Smoking from Breathe California of Sacramento-Emigrant Trails, shows how smoking is shown in films, classifying it by whether it is the lead actor, a credited non-star, or an extra, whether the brand is shown, and whether the smoker is a good guy or a bad guy.
The CDCP says:
Although the behaviors and attitudes of family and friends are the main influences on adolescent decisions to use tobacco, the media–films, television, and the Internet–also influence these decisions.5-8 According to recent studies,
* Current movie heroes are three to four times more likely to smoke than are people in real life.5,6,9
* Young people in the United States watch an average of three movies a week, which contain an average of five smoking episodes each, adding up to about 15 exposures to smoking a week. Young people may be exposed to more smoking in movies than in real life.
* A teen whose favorite star smokes is significantly more likely to be a smoker.
* Approximately two-thirds of films seen today show tobacco use, including films that are rated PG or PG-13 and intended for young audiences.
* Films depicting tobacco use are increasing and are reinforcing misleading perceptions that smoking is a widespread, socially desirable, and normal behavior, and they fail to convey the long-term consequences of tobacco use.
Smoke Free movies notes, “The 390,000 kids recruited to smoke each year by the smoking they see on screen are worth $4 billion in lifetime sales to the tobacco companies. And that’s just in the United States.”
The CDCP has a video about the influence of movie smoking on teens called “Scene Smoking: Cigarettes, Cinema and the Myth of Cool.” It is available for view online or by DVD.

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Understanding Media and Pop Culture

Film-making Competition for Kids and Teens!

Posted on August 4, 2010 at 3:53 pm

“Central casting” at AdLit.org and Reading Rockets is looking for young, creative writers and filmmakers to participate in the Exquisite Prompt “Write It, Film It Video Contest” for kids ages 7-18.
First, you pick a “prompt” suggested by one of these great writers.
* Jon Scieszka (Time Warp Trio)
* Katherine Paterson (Bridge to Terabithia)
* Kate DiCamillo (Because of Winn-Dixie, The Tale of Despereaux)
* Natalie Babbitt (Tuck Everlasting, The Eyes of the Amaryllis)
* Susan Cooper (The Dark Is Rising)
* Steven Kellogg (Chicken Little)
* Lemony Snicket (A Series of Unfortunate Events)
And be sure to check out their exquisite corpse adventure. An “exquisite corpse” is a writing game where everyone writes a different part of the same story, not seeing what anyone else has done.
Then you write a script. The site has a lot of great resources to help guide you.
Then you can enter your script or go ahead and make a movie (no more than 3 minutes) and send it in. Teams of two are allowed. All the rules and information about how to enter are here.
Film It! Keep it simple, keep it interesting. Remember: maximum length: 3 minutes. Titles, musical interludes, and ‘special effects’ are cool but not required.
Enter Now! The contest has three competition levels:
* Level I: ages 7-10
* Level II: ages 11-13
* Level III: ages 14-18
* Winners from each competition level will have their video published on Reading Rockets, AdLit.org, and YouTube
* Gold Award Winners will receive a Flip HD video camera, a collection of books and DVDs, and movie tickets
* Silver Award and Bronze Award Winners will receive books, DVDs, and movie tickets
Good luck!

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Elementary School Teenagers Tweens

Does Facebook Make Us Colder and More Impatient?

Posted on March 17, 2009 at 2:00 pm

Social network sites risk infantilizing the mid-21st century mind, leaving it characterized by short attention spans, sensationalism, inability to empathize and a shaky sense of identity, according to a leading neuroscientist.
The UK paper The Guardian reports that Lady Greenfield, professor of synaptic pharmacology at Lincoln college, Oxford, has found that teen laptop.jpg
children’s experiences on social networking sites “are devoid of cohesive narrative and long-term significance. As a consequence, the mid-21st century mind might almost be infantilized, characterised by short attention spans, sensationalism, inability to empathize and a shaky sense of identity”.

Social networking sites can provide a “constant reassurance – that you are listened to, recognized, and important”. Greenfield continued. This was coupled with a distancing from the stress of face-to-face, real-life conversation, which were “far more perilous … occur in real time, with no opportunity to think up clever or witty responses” and “require a sensitivity to voice tone, body language and perhaps even to pheromones, those sneaky molecules that we release and which others smell subconsciously”.
She said she feared “real conversation in real time may eventually give way to these sanitized and easier screen dialogues, in much the same way as killing, skinning and butchering an animal to eat has been replaced by the convenience of packages of meat on the supermarket shelf. Perhaps future generations will recoil with similar horror at the messiness, unpredictability and immediate personal involvement of a three-dimensional, real-time interaction.”
This seems a bit of an over-reaction to me. Young people will make a lot of mistakes on Facebook and other social networks as they do in other aspects of their relationships. This time of life always has been and always will be a stage characterized by intense feelings and difficult lessons. Social networking has its disadvantages — the ability to hide behind partial or full anonymity, the capacity for almost-instant escalation and distribution, the invasions of privacy. But it also has its advantages as a form of training wheels for the difficult relationship navigational connections. Adam Gopnick writes in a touching essay included in Through the Children’s Gate about how his 11-year-old could not answer the question “How was school today?” in person but was happy to communicate with him via instant messaging. They would even IM each other while sitting together watching a game on TV. Gopnick, initially thrilled by this mode of communications, ran into his own failure of understanding, but it all ended sweetly, with love and laughter.
In the New York Times, Peggy Orenstein reports Growing Up With Facebook about the way the past is not prologue but present on Facebook. Orenstein, like Slate’s Brian Braiker, was disconcerted to find herself tagged in pictures from her past that went from being tucked away in shoe boxes to being available to everyone. She wonders about the effect this will have on young people who no longer will have the freedom to cast off old roles and relationships when they go away to college.

There’s some evidence that college students have mixed feelings about being guinea pigs for the faux-friendship age. One student interviewed for a study of why and how college students use Facebook, which was published last year in The Journal of Applied Developmental Psychology, admitted that being privy to the personal details of “friends” who she had not seen in years made her uncomfortable. “Someone from earlier in her life had broken up with a boyfriend,” an author of the article, Sandra L. Calvert, a professor and chairwoman of the psychology department at Georgetown University, told me. “She felt she knew all these intimate details about this person, yet they hadn’t actually been in touch for five years.” On the other hand, a study published in 2007 in The Journal of Computer-Mediated Communication suggested that hanging onto old friends via Facebook may alleviate feelings of isolation for students whose transition to campus life had proved rocky.

It could be that my generation was the anomalous one, that Facebook marks a return to the time when people remained embedded in their communities for life, with connections that ran deep, peers who reined them in if they strayed too far from the norm, parents who expected them to live at home until marriage (adult children are already reclaiming their childhood rooms in droves). More likely, though, the very thing that attracts us oldsters to Facebook — the lure of auld lang syne — will be its undoing. Kids, who will inevitably want to drive a stake into the heart of former lives, may simply abandon the service (remember Friendster?) and find something new: something still unformed, yet to be invented — much like themselves.

Or, perhaps they will evolve with Facebook and it will evolve with them. Instead of swapping pictures of friends behaving badly at keggers, perhaps they will post baby pictures and cupcake recipes. It is likely that some future Facebook group will be a place for the parents of young children in 2025 to talk about how to cope with whatever impact the latest technological innovation is having on their school-age children.
In the meantime, parents need to remind their children that middle school and high school friendships are tough enough without broadcasting their most humiliating aspects to the world. Parents should, of course, talk to kids about being respectful and responsible in relationships online and in RL (real life) and most of all make sure that they demonstrate the behavior they want to encourage. The more parents do to show kids that the greatest satisfaction comes from in-person communication in a context of trust and kindness, the more likely that social networking will be an adjunct to and not a replacement for the real thing.

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