Hotel for Dogs

Posted on April 28, 2009 at 8:00 am

Cute kids + cuter dogs = one doggone cute movie.

Emma Roberts (niece of Julia) stars in the movie based on the popular book by Lois Duncan about an orphaned brother and sister who rescue stray dogs.

Andi (Roberts) and Bruce (Jake T. Austin) have bounced around from foster home to foster home since their parents died. No one wants them because they insist on staying together. They are currently living with nasty would-be rock stars (Lisa Kudrow and Kevin Dillon), who padlock the kitchen cupboards, as their sympathetic social worker Bernie (a terrific Don Cheadle) tries to find them a better situation. They do their best to take care of their beloved dog Friday, even if it means lying, cheating, and stealing.

When Friday runs into an abandoned hotel and meets up with some stray dogs, the kids decide to turn it into doggie heaven. Bruce, a mechanical whiz, rigs up machines to handle the dogs’ needs (eating, exercise, and going to the bathroom) and their fondest desires (racing to see who’s at the door, riding in cars, howling at the moon). With the help of some new friends from the pet store and the neighborhood, they round up all of the local strays, creating their own family of humans and canines. And that is when things start to get out of hand.

It goes on a little too long, but the kids are appealing, the contraptions are very funny, the dogs are adorable, and the affection, loyalty, and resilience of the characters is touching and inspiring. It’s a family treat.

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Based on a book Comedy Elementary School For all ages Tweens

iCarly

Posted on April 13, 2009 at 4:00 pm

iCarly is a cute Nickelodeon series about a girl named Carly (Miranda Cosgrove) who creates her own web show called iCarly with her best friends Sam and Freddie. The series incorporates content produced by the viewers. I’ve got copies of the new DVD (Season One, Volume 2) to give away to the first four people who send me an email at moviemom@moviemom.com with “iCarly” in the subject line. Tell me what you like best about iCarly!

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Contests and Giveaways Elementary School Television

Make a Zimmer Twins Movie — and Win!

Posted on April 11, 2009 at 2:00 pm

Qubo is sponsoring a contest for kids who make their own movies featuring the channel’s Zimmer Twins. Children have until April 30 to submit animated films to be considered for broadcast on national TV.
Young filmmakers can create mini animated movies at qubo.com using the storytelling web application called ZIMMER TWINS. Fifteen films will be selected by qubo to be professionally adapted into fully animated mini movies and screened on national TV this summer on qubo Channel as well as on qubo’s broadcast blocks on NBC, ION Television and Telemundo.

Launched on qubo.com in the fall of 2007, the Zimmer Twins, Edgar and Eva, are animated characters featured in interactive cartoons that kids can create from scratch, modify and share with their friends in a rich, safe web environment. The ZIMMER TWINS section on qubo.com includes storytelling tools, pre-made animated clips and simple editing instructions that tap into kids’ inherent love of stories. The clips and storytelling prompts explore classic kid themes like science, animals, magic and adventure. The animation interface is designed around the basic elements of sentence structure, and reinforces reading, grammar, and writing techniques. After creating their stories, users can post and share their creations and even vote for their favorite user-created submissions online. In 2007, the ZIMMER TWINS won the International Interactive Emmy® Award.

Good luck!

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Elementary School Television

Why is SpongeBob in a Sexy Commercial?

Posted on April 7, 2009 at 10:31 pm

What were they thinking? The latest Burger King ad for a Kids Meal featuring a SpongeBob Squarepants toy is a booty-shaking adaptation of Sir Mix-a-Lot’s famous musical salute to ladies’ rear ends. This is what the Campaign for a Commercial-Free Childhood has to say:

Nickelodeon and Burger King have reached a new low. They’ve partnered to produce a new, highly sexualized, ad for a Burger King SpongeBob SquarePants Kids Meal. The commercial, which ran during the men’s NCAA basketball championship last night, features The King singing a remix of Sir Mix-A-Lot’s 1990’s hit song, “Baby Got Back” with the new lyrics, “I like square butts and I cannot lie.” The ad shows images of The King singing in front of women shaking their behinds for the camera intercut with images of SpongeBob dancing along. The King even measures the behind of one of the woman who has stuffed a phonebook under her dress. After the King informs children about the free SpongeBob toy they get with the purchase of a Burger King Kids Meal, the ad ends with Sir Mix-A-Lot, lounging on a couch with two female admirers, saying, “Booty is booty.”

It’s harmful enough when a beloved media icon advertises junk food to children, but it’s utterly reprehensible when SpongeBob simultaneously promotes the objectification of women through sexualized imagery.

If you find this ad campaign directed at children offensive, the easiest way to express your views is by sending an email to Nickelodeon and Burger King via CCFC’s website.

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Elementary School Marketing to Kids Neglected gem Preschoolers
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